Black Friday is not just a Sale, it is a cultural phenomenon that shows the official start of the holiday season. This sale attracts millions of consumers who are eagerly waiting for this every year. For 2024, Black Friday promises to bring excitement levels of things beyond imagination with retailers offering deeper cuts and unique experiences that transcend traditional sales. While the stores are bidding for your attention, shoppers could expect several deals to be put forth in everything from electronics to fashion and home goods.
Savvy shoppers who prepare early have an opportunity to make the best bargains during early sales, which begin weeks before the big day itself. Here’s everything you need to know to navigate and make the most out of the biggest shopping day of the year, ensuring you don’t miss out on any incredible offers!
What is Black Friday?
Black Friday comes after Thanksgiving in the United States, which falls on the fourth Thursday in November. It began originally as a system that was implemented during the holiday season in the 1960s, when retailers opened to kick off the holiday shopping season, and has in recent years become a day replete with tremendous deals and offers. The term “Black Friday” was coined when people realized it marked the point in the year when retailers went from being “in the red” to “in the black.”
When is Black Friday 2024?
In 2024, the Black Friday sale is on 24 November. Many retailers will begin sales starting from Thanksgiving Day, November 28. Others will start their pre-Black Friday deals weeks in advance.
When Black Friday Deals Start and What You Can Expect
1. Thanksgiving Day Sales
Many big retailers will open their doors or make their sales on Thanksgiving Day, so shoppers can start reaping those discounts early. You can expect big-box retailers like Walmart, Target, and Best Buy, will start sales at night.
2. Pre-Black Friday Deals
More and more stores have started to offer pre-black friday sales throughout the whole month of November. These sales, therefore, are a great time to save on many goods and are effective in allowing consumers to pre-plan their purchases.
3. Early Morning Sales on Black Friday
For those who like to shop the old-fashioned way, most stores open their doors early. Many begin sales at midnight. For online shoppers, look for sales to be posted at midnight, or shortly thereafter.
4. Cyber Monday
Cyber Monday is not exactly a part of the Black Friday sale, but many retailers do extend their sales on 2nd December, which is usually exclusively online and adds to already discounted products.
Gadgets Edition of What Black Friday Deals Can We Expect?
Black Friday will be the ideal time where you can grab several amazing discounts on a lot of gadgets for tech enthusiasts. Here’s a closer view of the types of gadget discounts you can expect during Black Friday 2024:
1. Smartphones
Brands to Watch: Apple, Samsung, Google, OnePlus.
Significant discounts for flagship devices and mid-range smartphones. Best Buy, Target, and Amazon to feature deals, exchange offers, and value-added offers on new devices.
Expect Deals
- It is expected that the iPhone 13 128GB will be around $363.99 and currently selling at $979.00 which is a great deal to come across.
- It is expected that the Galaxy S23+ will be 25% cheaper.
2. Tablets
Brands to Watch: Apple (iPad), Samsung (Galaxy Tab), Microsoft (Surface).
Discount on best-selling tablets. Think of specific deals for iPads and Surface. Walmart and Target have their deals nicely packaged with other accessories like cases and keyboards.
Expect Deals
- Samsung’s Galaxy Tab S9 FE 128 GB, is expected to be around $379 at Walmart which is currently around $449.99.
- The Microsoft Surface Pro 9 Tablet is expected to be around $949.99. It has a slate design with a 13″ (2880 x 1920) screen that allows a great view of movies and TV shows.
3. Laptops
Brands to Watch: Dell, HP, Lenovo, Apple, ASUS.
Excellent volume discounts for laptops, whether you’re an avid gamer who seeks high-performance gaming rigs, a budget-conscious consumer looking for cheap buys, or simply plan to upgrade your old one. Total retailers will lower prices on performance models that also take bundled accessories, such as a mouse and bag.
Expect Deals
- The HP’s Pavilion Laptop 16t-af000, 16 is expected to be around $449.99, which is currently Starting at $1,018.99.
- Dell’s Inspiron 15 Laptop will be around $249 which is currently around $499.99.
4. Smartwatches and Fitness Trackers
Brands to Watch: Apple Watch, Fitbit, Garmin, Samsung Galaxy Watch.
Discounts will be seen for the premium as well as affordable smartwatches. Fitness bands could also see some discounts and there is a possibility that along with them some additional bands and other accessories may be bundled.
Expected Deals
- It is expected that the Apple Watch Series 9 will be around $389 which is currently selling at $568.06.
- It is expected that the Galaxy Watch 4 Classic will be around $130 which is currently selling at $349.
5. Headphones and Earbuds
Brands to Watch: Sony, Bose, Apple (AirPods), Sennheiser, JBL.
Significant discounts are likely to be seen on both wired and wireless headphones. The best-selling versions of the Sony and Bose brands generally see huge price reductions, and similarly, Apple’s AirPods might also be priced very affordably.
Expected Deals
- Sony’s WH-CH520 Wireless Headphones are expected to be around $37.62 and are selling at $59.99.
- Apple AirPods Pro 2 (USB-C) is expected to be around $249.99 and is currently selling at $234.99.
- Sony WF-C700N is expected to be around $89.99 and is currently selling at $119.
6. Smart Home Devices
Brands to Watch: Amazon (Echo), Google (Nest), Ring, Philips Hue.
Expect smart speakers, home security systems, and smart lighting devices to have discounts. Bundles with a minimum of some smart devices or deep discounts on individual devices could be expected under Black Friday.
Expected Deals
- The All-new Amazon Echo Spot (2024 release) is expected to be around $44 which is currently selling at $67.99.
- The Nest Cam (outdoor or indoor, battery) will be around $149.99 and you will save up to $30.
7. Gaming Consoles and Accessories
Brands to Watch: PlayStation, Xbox, Nintendo.
Look for value with deals in gaming consoles and gaming accessories, especially if you need bundles that include games or additional controllers. Gaming peripherals, including headsets, mice, and keyboards from Razer and Logitech, should be discounted.
Expected Deals
- The Xbox Series X Console is expected to be around $349 which is currently selling at $449.90.
- PS5 Slim Digital Edition will be of $399.99 and is currently selling at $449.99 at Amazon saving up to $50.
8. Drones and Action Cameras
Brands to Watch: DJI, GoPro.
Follow on Black Friday for huge drops in well-known drone models and action cameras, but bundle sales that include several batteries and accessories are also common.
Expected Deals
- DJI Mini 3 Pro is expected to be around $100-$150. It has a 4K camera, obstacle avoidance, and a long flight time.
- GoPro HERO11 Black is expected to be around $50-$75.
9. Cameras and Lenses
Brands to Watch: Canon, Nikon, Sony.
Look for price cuts on DSLR and mirrorless cameras, lenses, and accessories from the camera. B&H Photo and Adorama will be probably the most aggressive with pricing for this shopping holiday.
Expected Deals
- Sony Alpha 7 IV is expected to be around $500-$700. It has a 33MP sensor, 4K video, and a 10-frame-per-second shooting speed.
- Canon EOS R50 will be around $200-$300.
10. Streaming Devices
Brands to Watch: Roku, Amazon Fire TV, Google Chromecast, Apple TV.
Discount streaming devices often come in bundles with subscription offers or discounts on streaming services.
Expected Deals
- Apple TV 4K is expected to be around $50-$75. It has a powerful processor, voice control, and Dolby Vision support.
- Amazon Fire TV Cube is expected to be around $20-$30.
The Big Trends of Black Friday 2024
As we cross the threshold of Black Friday 2024, several trends are changing the silhouette of consumer shopping behavior:
- Early Sales and Promotion: They have realized that customers want to shop earlier than ever before. These sales shall probably start in late October or early November and may give away hints of the deals early in the actual Black Friday event.
- Online shopping takes over: Black Friday, Cyber Monday, and beyond e-commerce continues its upward trajectory, and so will the event. When more people become comfortable shopping online, retailers should see a lot of investment in online platforms to prepare for the increased traffic. Look for exclusive online deals that may not be offered in-store.
- Sustainability and Ethical Shopping: As more and more people become informed about the sustainability aspect, expect a good number of brands to focus on incorporating eco-friendly and proper ethical practices in manufacturing. Expect sales in sustainable merchandise, with examples being organic clothing and plastic-reduced packaging of other items.
- Social Media Marketing: Brands will communicate flash sales and individualized promotions through social media, and drive audiences with online traffic through activities on Instagram, TikTok, and Facebook.
- Price Matching Policies: Most retailers resort to price matching policies as an advantage against online prices. Therefore, if you can find a better deal in a competitor’s store, some retailers will match that price hence making it a bit easier to achieve the best offers.
The Black Friday Weekend
The fun of Black Friday doesn’t end on the 29th, though. During the weekend, many stores will hold continuing sales events that lead to what everyone is waiting for – Cyber Monday on December 2, 2024. Cyber Monday is purely for online shopping and also includes deals on electronics, clothing, and more. Online shopping will become even more extensive because retailers are expecting their customers to continue this pattern.
Conclusion
Black Friday 2024 Shopping: Strategies for Saving You can be smart as well in how you go about your shopping. For example, you need to update yourself with all the information available about the different deals, and by planning you are most likely to successfully navigate the Black Friday shopping.
Whatever your decision, be that in-store shopping or online, the key to getting what you want this Black Friday begins with preparation. Get ready to take in the excitement of shopping and make use of the amazing offers during this holiday season.
